1,000+ YEARS AGO THE TANGATA WHENUA LANDED IN AOTEAROA
The "Mataatua" waka was one of the most famous of the waka fleet
In the tradition of the first generation to land on our shores, our kaupapa is to create jobs, generate whanau wealth and help rebuild economically marginalized rural communities. As a landowner Co-Op, we target harvesting 50,000 ha of manuka and kanuka within one decade to create a $1B PA sector supported by our groups nursery operations on Kohumaru Station in Northland.
tIKANGA & KAITIAKITANGA PROTOCOLS WERE SOCIETAL CORNERSTONES
The production of food from the whenua in accordance with traditional agricultural methods saw the original natives, (tangata whenua) of Aotearoa/NZ develop highly productive food cropping areas across much of the country. Agricultural prowess that impressed the colonials who flooded into the country in the early 1800's giving rise to profitable Maori owned enterprises that saw their produce distributed to the cities and even to Australia. Commercial success that was largely terminated with the early colonial's attempts to extinguish native title to land through punitive actions including massive land confiscations that economically devastated tribe after tribe across the land.
179 YEARS OF DEALS FOLLOWED TO RESOLVE LAND GRIEVANCES
In 1840 the Treaty of Waitangi guaranteed Maori hegemony over their natural resources
However, a few more deals were needed along the way to deliver on this colonial promise
Endless korero's were needed
It took a lot of korero (talking) to make it happen.
But hey, today Maori business matters!
Across the country, Maori owned and directed business activity and branding is growing in leaps and bounds.
Mataatua Group - WE ARE ALL ABOUT BRANDING OUR PROVENANCE
NZ Resource Taonga Corp
Incorporated in Colorado, USA this is the "treasury" company for the group that all "Whanau on the Whenua" (Grower-Producer) Shareholders have shares in.
Mataatua Whenua Cooperative
Incorporated in Aotearoa/NZ, the Co-Op is the company through which all GMS landowners own "Transacting Member" shares.
177 East Limited
Incorporated in Aotearoa/NZ, this company is the skin care & therapeutic products development, sales & marketing entity of the "177 East" brand.
Manuka Oil Technology Ltd
This company was setup to manage the manuka oil farming / essential oil distillation and processing for resale to wholesalers & proprietary brand use.
Mataatua Macadamia Ltd
This company's role is to manage the macadamia tree seedstock program that supports the "Whanau on the Whenua" 1M tree kaupapa.
POI Honey Limited
This company operates and manages the permanent BeeVillage HoneyHuts that will support the "Plant Oil Infused" (POI) honey "Whanau-on-the-Whenua" program.
Its about a provenance you can trust
It all starts with hand harvesting to protect the plants
The oil in here
Starts here in the bush
